Joining is simple: customers can create a Rewards account at henrilloyd.com/rewards or sign up in-store to start collecting points. Rewards members can also earn additional points by engaging with the brand, including following Henri-Lloyd on social media, posting product reviews, and referring friends. Every member receives a welcome bonus of 100 points and a special birthday gift each year.
The programme is structured across Bronze, Silver, Gold, and VIP tiers, offering increasing levels of benefits. VIP members enjoy exclusive privileges such as ‘double points’ days and enhanced discounts, ideal for those equipping an entire sailing crew.
This new programme is about recognising and rewarding our customers for their loyalty and encouraging authentic engagement with the brand. It’s also a great incentive to encourage feedback and input into our brand, with our customers contributing to and celebrating being part of the Henri-Lloyd family all over the world.
Chris Hammond Henri-LloydTo start collecting Rewards points, simply sign up online (https://www.henrilloyd.com/pages/rewards) or join up in person at any Henri-Lloyd store.